Wimbledon and Sustainability: How the Championships Are Going Green in 2025
- Jul 7
- 3 min read
Every summer, the world turns its eyes to Centre Court — strawberries, aces, and all-white kits. But behind the scenes, Wimbledon is serving up something even more impressive: a growing commitment to environmental sustainability.
🌱 Wimbledon’s Sustainability Actions
Wimbledon has quietly evolved from a tradition-bound to a climate-forward event. In recent years, the All England Lawn Tennis Club (AELTC) has introduced a range of initiatives aimed at reducing emissions, minimising waste, and setting an example — even when the cameras aren’t rolling. Wimbledon strives to become more environmentally sustainable by:
Reducing emissions from their operations to ‘net zero’ by 2030
Becoming a more resource-efficient organisation by 2030
Contributing to a ‘net gain’ in biodiversity by 2030
Using their influence to inspire wider action
👋 Bye-bye virgin plastic
In-person attendees and home viewers likely have noticed a change in Evian’s presence over the past few years. Evian has pledged to eliminate single-use plastics, with both this year’s and last (2024) bottles being 100% made from recycled plastic (rPET). Players and in-person viewers can now use the reusable bottles, as well as filling up at water stations across the grounds.
🍓 Plastic free, healthy for me
Strawberry packaging is made from seaweed, providing a plastic-free experience which eliminates the potential for micro-plastics. This is not only more eco-friendly for the environment but also leans into a healthier decision for humans as far as consumption goes. The hot weather during Summer leads to heating the plastic, which can leach microplastics into the strawberries. Wimbledon is also looking to complement the seaweed packaging with seaweed-based spoons in the future.
🌧️ Utilising rainwater
The use of a sustainable urban drainage scheme ensures that the club now harvests and reuses rainwater for irrigation, reducing pressure on water systems and keeping the iconic grass courts truly green. Rain is very much a staple of Wimbledon, so utilising the readily available resource is a much-welcomed win.
♻️ 95% Waste Diversion
Sustainable construction is difficult to succeed in. Reusing resources for future projects is not necessarily hard, but ensuring the disposal of resources is done correctly can be. All major construction waste is now diverted from landfills at a rate of 95% and higher.
⚡ Renewable energy
Wimbledon is making serious moves to cut its environmental impact — starting with energy.
The entire tournament runs on renewable electricity, much of it generated onsite by solar panels.
They’ve replaced diesel generators by plugging key facilities directly into this green energy supply.
Lighting across the site has been upgraded to energy-saving LEDs, cutting waste without dimming the show.
Even the equipment has gone electric — from lawnmowers and staff buggies to guest transport and maintenance vehicles.
It’s not flashy — but it’s foundational. And it proves that meaningful climate action often starts behind the scenes.
🎯 Why It Matters (Even If You’re Not A Tennis Fan)
Wimbledon isn’t perfect — but it’s proof that high-profile institutions can change, and quickly. They’ve integrated sustainability into operations, fan experience, and brand legacy.
For small businesses? The lesson is clear:
Start with what you control
Be transparent, not perfect
Progress is louder than promises
🎾 Final Serve
Wimbledon’s green strategy isn’t just PR. It’s an operations shift, a brand shift, and a signal to every industry watching.
At Atlas Project, we help businesses — big and small — do the same. Because your content has a footprint too. And visibility is the first step to shrinking it.
Investments are needed in sports and not small ones. Many sports fans expect something new. By the way, the odds in sports betting reflect the opinion of the market and the reaction to information updates. When the line changes, this may signal an increase in interest in a certain outcome or the appearance of internal news. Observing the movement of coefficients allows a deeper understanding of the logic of the event. This approach helps separate stable trends from short-term spikes. On the casper spins app, you can use the sports betting app and online casino. It seems to me that it is convenient when you can find variety in one application.